Marketing Communication Students Visit Al-Janad Media for Practical Training

 University Media

As part of their practical training for the Advertising Psychology course, third-year students from the Department of Marketing Communication and Advertising at Al-Janad University conducted a field visit to Al-Janad Media Company in Taiz.

The visit provided students with firsthand exposure to the professional media environment, where they learned about the planning and execution of advertising campaigns and observed how psychological principles are applied to enhance the persuasive impact of advertisements.

Ms. Ruqayyah Taha, a lecturer in the department who accompanied the students, highlighted the importance of such practical experiences in connecting classroom learning with real-world application. She noted that these activities play a vital role in strengthening students’ skills and preparing them for professional careers in advertising and media communication.